Company Profile:
MSC’s C.I.R.C.L.E. of Values



Customer Service
• Unrestricted commitment to our clients
• Senior Principals Ed McCallum and Mark Sweeney actively involved in every project
• Independence, allowing sole focus on our clients’ projects (not a platform to sell other services)

Integrity
• Emphasis on communication, with an “open process” allowing our clients to know what we are doing and why
• Redirection of any and all “location bonuses” from communities or developers to the benefit of our clients
• Policy not to pursue or accept economic development assignments in locations that are, or may be, under consideration by our siting clients

Respect
• For the values of our clients, and the responsibility we have in representing them
• For the stewardship role states, provinces, and communities have as part of their efforts in attracting and retaining investment and employment
• For each other here at MSC, creating a supportive and collegial environment that thrives on the unique strengths we each bring to the company, and striving to balance the demands of our profession with the rewards of a personal life

Creativity
• Maintaining a broad knowledge of successful location strategies
• Emphasizing on promoting new ideas and finding value in them
• Committing to an operating environment that fosters innovation and nurtures its development

Leading Edge Technology
• Maintaining in-house expertise in geographic information systems (GIS) technologies
• Supporting integration of GIS into all our assignments, exploring new ways to leverage its value for our clients
• Managing the technology as a powerful tool and avoiding the temptation to let it serve as a substitute for a sound and comprehensive site selection process

Excellence
• Maintaining the goal of MSC, as a company, to be the best in our business
• Creating and maintaining an operating environment based on the principles of continuous performance improvement
• Conducting our business with an unrestrained passion for quality






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